Facebook, Google and Twitter are working together to help fight opiate addiction.
The three tech giants team up in a new alliance, "Tech Together A program to combat the opioid crisis. The goal is to promote best practices and collaborate on ways to treat addiction. At the same time Facebook and Instagram use AI to identify drug traffickers who use their sites.
"Proactive detection" technology
It allows platforms to delete drug-related images before they have been seen or reported by users.
"Our technology is capable of detecting content that includes drug images and detects intent to sell with information such as price, phone numbers or usernames for other social media accounts" a said Kevin Martin, head of US public policy at Facebook.
At the same time, Susan Molinari, responsible for policies and government relations at Google, speaking at an event organized by the Center for Safe Internet Pharmacies (CSIP), an American non-profit organization, said that 50 000 queries about specific opioid drugs were performed daily in the search engine.
She added that YouTube it also hosted advertisements using drug users to promote charities that offer help to addicts.
Mark Zuckerberg, chief executive of Facebook, has previously indicated that the platform will consider introducing technology to proactively remove more drug-related content.
The Vice President of US Public Policy on Facebook, Kevin Martin, said in a press article "Tech Together" will meet for the first time on Tuesday in Washington, DC where it will be joined by experts and organizations working on prevention, treatment and recovery to discuss what can be done to combat this epidemic. "
The social network will also share updates on its latest efforts to enforce its policies prohibiting the sale of drugs, including the proactive detection of this type of content, as well as its work with partners. Martin said Facebook is currently working with local and national organizations such as SAMHSA and the Partnership for Drug-Free Kids. People looking for information on opioids on Facebook and Instagram are directed to the national hotline's information page. SAMSHA and other resources containing free and confidential information about opioid treatment and education.
The social network also works with the Computer Forensic Research Lab from the University of Alabama at Birmingham to learn more about how offenders hide their activities, such as the use of new names for drugs. According to him, this allows human moderators to examine the pages, groups and hashtags that could be related to drug use, as well as trends.
Martin also writes: "By capturing more messages automatically, this technology allows our team to use their expertise to investigate accounts, pages, groups and hashtags, as well as work with experts to spot the next trends. . "
"We will continue to invest in technology to prevent the sale of illicit drugs on our platforms, to increase awareness and education, and to put people in touch with help and resources," said Martin.
Facebook services allow friends, families and support networks to help each other through difficult times, making it easier for people who suffer from addiction or help their loved ones to get the strength they need. battle. We look forward to our new industry alliance and to finding ways to increase our impact through the collaboration and support of the important work of our partners. "